What is Mind Mapping?
Mind Mapping is a visual method for organizing and connecting ideas around a central topic. In UX/UI design, mind maps help designers see the big picture of the problem, the connections between elements, and explore potential directions.
Unlike traditional note-taking in list form, a mind map uses a branching structure: from a central idea, sub-branches expand into related topics, continuing to sprout smaller branches. This allows thinking to develop in a natural and non-linear way, which is very suitable for the creative process and solving complex problems.
Practical Applications
For example, if you are designing a task management application. You can create a mind map with the central theme of “Productivity App”. From there, draw large branches such as: “Features”, “Users”, “Devices”, “Use Cases”, etc. Then, each branch can sprout sub-branches like: “Features” → “Create task”, “Schedule”, “Assign tasks to team”, “Reminders”… This structure helps you visualize the entire system before moving on to wireframes.
Tools for Mind Mapping:
FigJam, Miro – For real-time teamwork.
Whimsical, XMind, MindNode – For personal brainstorming.
Works well with Brainstorming, User Flow, and Information Architecture.
Why is Mind Mapping Important in UX/UI?
According to Nielsen Norman Group, mind maps help designers:
Organize information from user research visually.
Identify problem groups or touchpoints in the user journey.
Generate functional ideas, flows, or sitemaps quickly.
Enhance logical and creative thinking skills during the design process.
Hello 👋 With a passion for digital product design, focusing on user research, optimizing experiences, and building effective interfaces. Here, I share knowledge from real projects, ideas, and my stories in the field of UX/UI - Product Design 📚 I hope these articles will provide practical insights, supporting you in your work and product development journey ✨✨✨

Toan Nguyen
Product Designer